The main tasks of the marketer
The modern market is absolutely unpredictable. And, nevertheless, he lives according to strict laws. They need to be known to "use" to achieve maximum business results - this is the…

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Constant improvement is a guarantee of the success of the designer
The designer is a profession, and design is a product that needs to be sold. This work requires a lot of dedication. You can become a good designer, but you…

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Designers for advertising: creativity to order
Design in advertising - postcards, flyers, booklets, posters, stretch marks. Creativity in the rigid framework: the topic and the task dictated by the marketer, the terms - the client. And…

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Pharmacist is a pharmacologist

Provisor is translated from Latin as “foreseeing”. At the coffee grounds, the pharmacist, however, does not guess – he works with powders, medicines, pills. And the prediction can only supply the next batch of medicines.

An obstetrician is a specialist who thoroughly understands the medicines, their use, composition and dosages. At present, this is a specialist in the highest category, with pharmacists, consultants and other pharmacy staff working there. A modern pharmacist is a sort of pharmacologist’s manager: in theory, he can engage in the preparation and release of drugs, in fact, as a rule, he directs the process. Continue reading

Dietitian: on guard of weight and health

In the recent past, nutritionists have been engaged mainly in the selection of therapeutic nutrition for people suffering from various diseases – the correct diet can, if not cure the disease, then slow down its development significantly. Today, nutrition is understood broadly: the fashion for a healthy lifestyle and the desire to have an ideal figure leads to nutritionists a huge number of people with the sole purpose of losing weight. Here the nutritionists are irreplaceable: they will form an optimal diet and will give recommendations on how to reduce weight without harm to health. Continue reading

Designers for advertising: creativity to order

Design in advertising – postcards, flyers, booklets, posters, stretch marks. Creativity in the rigid framework: the topic and the task dictated by the marketer, the terms – the client. And it’s necessary to create a brilliant pictorial series to stand out, attract attention and sell the product. Continue reading

Myths about psychologists
Moreover, any phenomenon that acquires such an extent often loses its depth. After reading the popular books like "Psychoanalysis in comics", many, for example, newly-arrived psychophysical students are very surprised…

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Six myths about creativity
The dry and rational predecessors of present-day businessmen from the 19th or early 20th century are likely to be very surprised to find out what significance in the life of…

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