Art critic - maestro of fine sciences
Art science is a fairly young science: it appeared in the 18th century thanks to Johann Winkelmann, a German antique and historian. And as a university specialty art history was…

Continue reading →

Myths about psychologists
Moreover, any phenomenon that acquires such an extent often loses its depth. After reading the popular books like "Psychoanalysis in comics", many, for example, newly-arrived psychophysical students are very surprised…

Continue reading →

The phytodizayner is a gardener and a psychologist in one bottle
It would seem that it might be better: you sit in a warm room, make flower arrangements, enjoy the contemplation of roses and lilies, talk with thick sums, fascinated by…

Continue reading →

mind of the

Brand Manager: Brand Engine

Why are Soni tvs more expensive than others? Because Soni is a brand, a branded brand that everyone knows. And it is connected in the mind of the consumer with good quality of goods and prestige. The consumer is willing to part with “superfluous” two to three thousand rubles to buy a product, albeit more expensive, but a well-known firm. And the company gets a net profit “from the air”. More precisely from the myth that skillfully advances the brand manager. It is he who unwinds the brand of the company, trying to make it recognizable on the market, working with advertising agencies, where they come up with an idea that will separate the product from the mass of others and make it popular. Continue reading

What you need to open an online store
Today, the development of the Internet as a field for entrepreneurship has reached a high level. The network has become the place where everyone can try to prove themselves in…

...

Brand Manager: Brand Engine
Why are Soni tvs more expensive than others? Because Soni is a brand, a branded brand that everyone knows. And it is connected in the mind of the consumer with…

...