The work of a copywriter is the basis of an advertising campaign
Functional responsibilities Among the main responsibilities of the copywriter can be designated such as participation in the elaboration of the strategy of the advertising campaign; offer creative ideas to promote…

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Copywriter is a sensible word
A copywriter is the one the brand speaks with. For everything the brand wants to say about the consumer, for how he wants to look, what he calls, what he…

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Designer clothes. Where to study a profession?
Not many graduates from professional colleges in the sewing industry would like to dedicate the chosen business to life. But the acquired skills: aesthetic flair, artistic taste, creative imagination are…

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creative imagination

The director’s work in contemporary theater

The director’s work is very similar to God’s work, so there is a big risk of playing. The process of uniqueness of creativity is very important in this business.

Director (French régisseur, from Latin rego – manage) – creative worker of spectacular arts (theater, cinema, television, circus, stage). The director performs the play (stage, opera, ballet, concert or circus program) on the stage. In contemporary spectacular arts, he is often called director or director. A director who guides the creative work of the entire theater (or other entertainment group) is called the lead director. Continue reading

Art critic – maestro of fine sciences

Art science is a fairly young science: it appeared in the 18th century thanks to Johann Winkelmann, a German antique and historian. And as a university specialty art history was formed at the turn of the XIX-XX centuries. Today, future and rarities are brought up in dozens of universities around the world. Learning abroad is a great opportunity not only to get high-quality education, but also to personally get acquainted with the richest art collections. Continue reading

The work of a copywriter is the basis of an advertising campaign

Copywriter is one of the relatively new professions for Ukraine. Domestic universities have not yet offered training in this specialty, although its popularity is great, because the work of a copywriter is behind every brand, slogan, commercials.

However, the creative component of the profession is “compensated” by an unnormal schedule, the need to work in an emergency mode, offering more and more options for solving the tasks, which in principle are inherent in the advertising market as a whole. Continue reading

The phytodizayner is a gardener and a psychologist in one bottle
It would seem that it might be better: you sit in a warm room, make flower arrangements, enjoy the contemplation of roses and lilies, talk with thick sums, fascinated by…

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The phytodizayner is a gardener and a psychologist in one bottle
It would seem that it might be better: you sit in a warm room, make flower arrangements, enjoy the contemplation of roses and lilies, talk with thick sums, fascinated by…

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