Profession: P.O.S.-specialist
Times, when companies-manufacturers counted only on advertising in the media, behind. Today, large corporations order a full package of services that includes all existing mechanisms. Each buyer, having come to…

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The work of a copywriter is the basis of an advertising campaign
Functional responsibilities Among the main responsibilities of the copywriter can be designated such as participation in the elaboration of the strategy of the advertising campaign; offer creative ideas to promote…

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Brand Manager: Brand Engine
Why are Soni tvs more expensive than others? Because Soni is a brand, a branded brand that everyone knows. And it is connected in the mind of the consumer with…

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century are likely to

Forensic – modern Sherlock Holmes

Even after the most deliberate crime, there are always evidence. Any little things: a piece of paper, a stove in an ashtray, a footprint from a shoe, a hair, a fingerprint – all this can help the criminalist in solving the incident.

The criminalist will figure out which weapon the offender shot, determine how these or that damage to the car appeared, as the attacker tried to close the tracks … And no he is not a psychic. Just science! The expert has a lot of means to “talk” finds: a microscope, a photo, an ultraviolet, infrared rays, and much more. His everyday life is continuous hard work, visits to the scene of crime, investigation of material evidence. Murders, robberies, road accidents – with which only you do not have to face a criminalist. The work constantly keeps the tension and hardens the character. In a word, do not get bored! Continue reading

Designer clothes. Where to study a profession?

Not many graduates from professional colleges in the sewing industry would like to dedicate the chosen business to life. But the acquired skills: aesthetic flair, artistic taste, creative imagination are successfully applied by them in other spheres of life.

The beginning
In Ukraine, and in particular, Kyiv has a lot of educational institutions – they used to be called SPTU, where one can learn from a seamstress, a tailor, a tailor. For example, the Kiev Higher Professional School of Service and Design (Baumana St., 8), the Kiev Higher Professional School of Clothing Design Technology (Yuri Gagarin Avenue, 22), the College of Art Modeling (5, Prosveshcheniya St.). Continue reading

Six myths about creativity

The dry and rational predecessors of present-day businessmen from the 19th or early 20th century are likely to be very surprised to find out what significance in the life of a modern entrepreneur has in the concept of “creativity”. The idea, which was formerly regarded as an exclusive attribute of free or “creative” trades, has now become a categorical imperative for the life of far away from the romanticism of market “sharks”: modern corporations. Continue reading

Florist is a profbeautyession for those who feel the
Time erases from the face of the state of the state, turns into the sand of the city, but one remains unchanged - the love of mankind to the beautiful.…

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The main tasks of the marketer
The modern market is absolutely unpredictable. And, nevertheless, he lives according to strict laws. They need to be known to "use" to achieve maximum business results - this is the…

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