The photographer is a creator and a businessman
The photographer is a creative profession, on which you can earn well. But one has to either face the choice of "creative realization - profit", or have enough income from…

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Pharmacist is a pharmacologist
Provisor is translated from Latin as "foreseeing". At the coffee grounds, the pharmacist, however, does not guess - he works with powders, medicines, pills. And the prediction can only supply…

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Profession: P.O.S.-specialist
Times, when companies-manufacturers counted only on advertising in the media, behind. Today, large corporations order a full package of services that includes all existing mechanisms. Each buyer, having come to…

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attention and sell the product

Art critic – maestro of fine sciences

Art science is a fairly young science: it appeared in the 18th century thanks to Johann Winkelmann, a German antique and historian. And as a university specialty art history was formed at the turn of the XIX-XX centuries. Today, future and rarities are brought up in dozens of universities around the world. Learning abroad is a great opportunity not only to get high-quality education, but also to personally get acquainted with the richest art collections. Continue reading

The work of a copywriter is the basis of an advertising campaign

Copywriter is one of the relatively new professions for Ukraine. Domestic universities have not yet offered training in this specialty, although its popularity is great, because the work of a copywriter is behind every brand, slogan, commercials.

However, the creative component of the profession is “compensated” by an unnormal schedule, the need to work in an emergency mode, offering more and more options for solving the tasks, which in principle are inherent in the advertising market as a whole. Continue reading

Designer of interiors of apartments and offices

In the intelligent dictionary design is defined as “the design of things, cars, interiors, based on the principles of combining convenience, economy and beauty.” The very term “designer” originates from the Latin designare – to show, to plot, to do.

The interior is a relative closed and organized space in the functionally-aesthetic interior. The interior consists of the enclosure of the surface (floor, ceiling, walls), equipment, furnishings and decoration. Continue reading

Anti-crisis marketing: how to beat competitors
A recession is a good opportunity to inflict a victim on a rival. Media prices are falling, so advertising becomes more profitable. The combination of low media prices and weak…

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Forensic - modern Sherlock Holmes
Even after the most deliberate crime, there are always evidence. Any little things: a piece of paper, a stove in an ashtray, a footprint from a shoe, a hair, a…

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