Brand Manager: Brand Engine
Why are Soni tvs more expensive than others? Because Soni is a brand, a branded brand that everyone knows. And it is connected in the mind of the consumer with…

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Copywriter is a sensible word
A copywriter is the one the brand speaks with. For everything the brand wants to say about the consumer, for how he wants to look, what he calls, what he…

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Designer of interiors of apartments and offices
In the intelligent dictionary design is defined as "the design of things, cars, interiors, based on the principles of combining convenience, economy and beauty." The very term "designer" originates from…

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attention and sell the product

Media Planner – the privilege of advertising agencies

Mediaplaner is the scheme of the most profitable investment of funds allocated by the firm for “promotion” of its name, goods or services.

Who is that
Although the word is unknown to everyone, there is a lot of demand for media planes. A professional media planner in a large company may well count on a salary of $ 1,500. As for small organizations, they pay less, but still quite impressive: most likely, the director will assign a salary of at least $ 400. Continue reading

PR specialist in the labor market

Working as experts, recruiters should guarantee their clients that the best of the free professionals on the labor market are selected on their orders. Basic selection criteria: competence, specialization in the field of company-employer activity, profile education, personal charisma. The consistency and relevance of the criteria vary depending on the specifics of the project and the functions of the future employee. Continue reading

Polygraphic designer

A man reading the stock market section of a newspaper

Especially in a situation where the customer only in general outlines how the publication should be, the specialist can fully realize his artistic abilities, creating on the basis of a raw dataset a whole mosaic, each element of which will be in place. A good layout worker who does not retreat by work, gradually becomes a client, and then it is not necessary to look for work anymore – she is looking for him. Continue reading

Professional qualities of event manager
The one who works a lot and works well should have a good rest. In the world of serious Western business, this statement has long been an axiom and a…


Constant improvement is a guarantee of the success of the designer
The designer is a profession, and design is a product that needs to be sold. This work requires a lot of dedication. You can become a good designer, but you…