Designers for advertising: creativity to order
Design in advertising - postcards, flyers, booklets, posters, stretch marks. Creativity in the rigid framework: the topic and the task dictated by the marketer, the terms - the client. And…

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Creativist - the seller of unusual ideas
Recently, the original and interesting ideas, namely "creative", are in great demand. In order to be a salesperson of ideas, you do not need to have special knowledge and prestigious…

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Florist is a profbeautyession for those who feel the
Time erases from the face of the state of the state, turns into the sand of the city, but one remains unchanged - the love of mankind to the beautiful.…

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The main tasks of the marketer

The modern market is absolutely unpredictable. And, nevertheless, he lives according to strict laws. They need to be known to “use” to achieve maximum business results – this is the main task of a marketer.

Cold calculation or intuition?
“Maximum result” – the concept is wide. And what exactly does this specialist do? Continue reading

Myths about psychologists

Moreover, any phenomenon that acquires such an extent often loses its depth. After reading the popular books like “Psychoanalysis in comics”, many, for example, newly-arrived psychophysical students are very surprised that everything is much more complicated and that psychology, in general, is science, and far from being as simple as it seems. Continue reading

Brand Manager: Brand Engine
Why are Soni tvs more expensive than others? Because Soni is a brand, a branded brand that everyone knows. And it is connected in the mind of the consumer with…

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The director's work in contemporary theater
The director's work is very similar to God's work, so there is a big risk of playing. The process of uniqueness of creativity is very important in this business. Director…

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