Brand Manager: Brand Engine
Why are Soni tvs more expensive than others? Because Soni is a brand, a branded brand that everyone knows. And it is connected in the mind of the consumer with…

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Phone Marketing: Pros and Cons
Telephone marketing is the lion's share of direct marketing and is, in fact, advertised by telephone. This form of sales allows you to save energy costs both to the buyer…

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Dietitian: on guard of weight and health
In the recent past, nutritionists have been engaged mainly in the selection of therapeutic nutrition for people suffering from various diseases - the correct diet can, if not cure the…

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applied by them

Professional qualities of event manager

The one who works a lot and works well should have a good rest. In the world of serious Western business, this statement has long been an axiom and a guide to action. Successful businessmen consider it a good tone to strengthen the corporate spirit in their firms through professionally organized entertainment events. But in order for the show for the forefathers of capitalist work to succeed in glory, he must arrange the owner is still quite rare in our homeland, but a very promising profession – event manager. Continue reading

Anti-crisis marketing: how to beat competitors

A recession is a good opportunity to inflict a victim on a rival. Media prices are falling, so advertising becomes more profitable. The combination of low media prices and weak competition gives companies a unique opportunity to cheaply seize market share.

There are truly frightening times for marketing managers. How to react What is the optimal strategy? There are several rules of survival during the crisis period. Continue reading

PR specialist in the labor market
Working as experts, recruiters should guarantee their clients that the best of the free professionals on the labor market are selected on their orders. Basic selection criteria: competence, specialization in…

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Pharmacist is a pharmacologist
Provisor is translated from Latin as "foreseeing". At the coffee grounds, the pharmacist, however, does not guess - he works with powders, medicines, pills. And the prediction can only supply…

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