The photographer is a creator and a businessman
The photographer is a creative profession, on which you can earn well. But one has to either face the choice of "creative realization - profit", or have enough income from…

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Specialties in the field of advertising
Customer Service Manager In an advertising agency such manager carries out a number of duties. He is engaged in the search of customers, providing them with information about the company's…

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Phone Marketing: Pros and Cons
Telephone marketing is the lion's share of direct marketing and is, in fact, advertised by telephone. This form of sales allows you to save energy costs both to the buyer…

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and rarities are brough

Media Planner – the privilege of advertising agencies

Mediaplaner is the scheme of the most profitable investment of funds allocated by the firm for “promotion” of its name, goods or services.

Who is that
Although the word is unknown to everyone, there is a lot of demand for media planes. A professional media planner in a large company may well count on a salary of $ 1,500. As for small organizations, they pay less, but still quite impressive: most likely, the director will assign a salary of at least $ 400. Continue reading

PR specialist in the labor market

Working as experts, recruiters should guarantee their clients that the best of the free professionals on the labor market are selected on their orders. Basic selection criteria: competence, specialization in the field of company-employer activity, profile education, personal charisma. The consistency and relevance of the criteria vary depending on the specifics of the project and the functions of the future employee. Continue reading

Prysschik Portrait of the hero
PR - transcription of the English abbreviation PR or public relations, which in the approximate translation means "public relations". Sometimes PP workers are called public relations specialists. This, of course,…

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Anti-crisis marketing: how to beat competitors
A recession is a good opportunity to inflict a victim on a rival. Media prices are falling, so advertising becomes more profitable. The combination of low media prices and weak…

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