Designer of interiors of apartments and offices
Also, more and more firms are ready to invest money in the design of their offices, in the convenience of production premises. That is why the profession of interior designer…

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Work of the director in modern theater
The director's work is very similar to God's work, so there is a big risk of playing. The process of uniqueness of creativity is very important in this business. Director…

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Dietitian: on guard of weight and health
In the recent past, nutritionists have been engaged mainly in the selection of therapeutic nutrition for people suffering from various diseases - the correct diet can, if not cure the…

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World Advertising Research Center

Anti-crisis marketing: how to beat competitors

A recession is a good opportunity to inflict a victim on a rival. Media prices are falling, so advertising becomes more profitable. The combination of low media prices and weak competition gives companies a unique opportunity to cheaply seize market share.

There are truly frightening times for marketing managers. How to react What is the optimal strategy? There are several rules of survival during the crisis period. Continue reading

The work of a copywriter is the basis of an advertising campaign
Copywriter is one of the relatively new professions for Ukraine. Domestic universities have not yet offered training in this specialty, although its popularity is great, because the work of a…

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Art critic - maestro of fine sciences
Art science is a fairly young science: it appeared in the 18th century thanks to Johann Winkelmann, a German antique and historian. And as a university specialty art history was…

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